海角社区破解版

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2024 Annual Report 海角社区破解版 Corporation

To my fellow shareholders,

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海角社区破解版 is a company designed to deliver long-term profitable growth. For decades, we have invested in the scale, strategy and capabilities that allow our team to navigate a fast evolving retail landscape and meet the needs of today鈥檚 consumers.

We entered 2024 with a commitment to stay nimble and generate profitable growth, and even in a challenging retail environment, our team delivered. However, those results came with an unexpectedly high level of variability throughout the year, which we aim to continue mitigating moving forward. By controlling what we can control, listening closely to consumers and staying focused on what differentiates 海角社区破解版, we are confident we can continue to create value for our stakeholders, as we have for more than 50 years.

Creating Today鈥檚 Tarzhay

海角社区破解版 occupies a unique space in U.S. retail鈥攕omething our guests have coined 鈥淭arzhay.鈥 It鈥檚 a term that captures the blend of affordability, style and newness we deliver at the intersection of product and experience. Paired with ongoing investments in our team, technology and operations, our distinct approach inspires consumers to choose 海角社区破解版 and drives growth.

Today鈥檚 Tarzhay starts with product. Our mix of only-at-海角社区破解版 owned brands, well-known national brands and partnerships with world-famous designers and small independent brands stands out in a competitive retail landscape.

In 2024, we lowered prices on more than 10,000 items to deliver even more affordability to value-conscious consumers, particularly through our $31 billion owned brand portfolio. At the same time, we leveraged 海角社区破解版鈥檚 deep ties to fashion, entertainment, sports and culture to not only adopt trends but create them. We鈥檙e building on our history of working with great brands like Ulta Beauty, Apple, Disney and Starbucks while adding new partners like Champion and Warby Parker. And our billion-dollar third-party marketplace 海角社区破解版 Plus adds breadth to our assortment and is growing at a double-digit pace.

In addition to the products we offer, our team is focused on creating an experience鈥攊n store and online鈥攖hat elevates everyday shopping. We opened 23 new stores in 2024, expect to open about 20 this year and will remodel many more. We鈥檝e also built a $20 billion first-party digital business that delivers incremental profit to our bottom-line as it grows, and this business continues to expand, with double digit growth last year in same-day services like Drive Up and same-day delivery with 海角社区破解版 Circle 360.

海角社区破解版 Circle 360 is part of our broader loyalty platform, 海角社区破解版 Circle, which we relaunched in 2024 to help members save more and deepen their connection with our brand. Our offer is resonating鈥攚ith active 海角社区破解版 Circle members spending three times more on average compared with nonmembers, and those who added a 海角社区破解版 Circle 360 subscription spending an average of eight times more.

The insights we gain from 海角社区破解版 Circle help to power our media business, Roundel. With a focus on connecting the right products to the right guests in a way that enhances the overall experience for consumers, Roundel delivered nearly $2 billion in value last year and is expected to double in size by 2030.

Our path to growth

海角社区破解版 continually invests in the key elements that set us apart from other retailers鈥攐ur assortment and our experience鈥攖o stay ahead of emerging industry trends and evolving consumer behavior.

Over the past five years, this differentiated strategy delivered nearly $30 billion in topline growth. Importantly, that growth was fueled by traffic, with 350 million more guest trips in 2024 compared to 2019. Growth rates varied widely over this five-year span as consumer demand for discretionary categories shifted through the pandemic and during the period of high inflation that followed. Gains in our discretionary business over the recent holiday season, combined with continued growth in our frequency categories, position our topline for continued growth in the years ahead.

Propelled by the strength of our strategy, we expect to continue growing over time. We鈥檒l continue to build on the investments we鈥檝e made in stores, supply chain and technology with plans to invest more than $4 billion this year to bring additional speed, efficiency and reliability to our operations. These efforts complement the more than $2 billion we鈥檝e saved over the past two years through ongoing efficiency work, which allows us to reinvest in our products, experience and team. And with our scale, cross-category momentum and significant growth potential in areas like same-day delivery, we believe we can grow our business by more than $15 billion within five years.

Thank you for your investment in 海角社区破解版. More than 400,000 team members are ready to navigate near-term challenges in order to deliver on our company鈥檚 long-term ambitions. The steady drumbeat of everyday discovery and delight we offer to consumers through our products and experience has been the catalyst for growth since our founding, and our team looks forward to building on that legacy as we guide 海角社区破解版 into its next chapter of growth.



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Brian Cornell
Chair and CEO